Ancient Brand Knockoffs? Really?

You’ve heard of Gucci and Coach purse knockoffs or Rolex watch knockoffs, but have you ever heard of an Ulfberht sword knockoff? Brand knockoffs go all the way back to Viking times! As a person with Scandinavian heritage, I couldn’t resist watching Secrets of the...

Don’t Mess With Texas, The Brand

Texas is a BIG state with a BIG personality. If you’ve ever been to Texas, or if you’ve ever known a Texan, you know that Texans love Texas. From the (perhaps stereotypical and stylized) images of big cowboy hats and huge juicy steaks, there’s still truth in the...

A Quick History of Branding

Mooving Markers Yes, as you may suspect, today’s understanding of the word “branding” most famously derives from the practice of cattle branding. Using a hot iron, the cow’s owner could effectively brand their particular emblem into the cow’s hide, permanently...