Only 20% of Businesses Succeed…80% Fail. It’s Time to Change.

Only 20% of businesses succeed after the first 18 months, and only 2% make it to 7-figures. The stats say that 80% of businesses fail and most are making less than 6-figures. That is way too many failures and WAY too little money. And I know why.   Spot-On...
Wearable Tech & the Changing Narrative of your Brand

Wearable Tech & the Changing Narrative of your Brand

Wearable tech is here and it’s not going anywhere. From Apple’s recently announced iWatch, to wearable fitness bands like Garmin’s vívofit® and UP by Jawbone™ to “reality enhancing” eyewear like Google Glass—the world (and the way we see and experience it) are...
Are Your Customers Hatin’ On Your Brand Online?

Are Your Customers Hatin’ On Your Brand Online?

There’s a new restaurant down the street. Great! It’s been open a few months and you have yet to try it, so you go online and look up the menu, then probably pop over to Yelp to get some first-hand customer reviews. Sound familiar? If you don’t have a close friend...

Brand Trust is a Must: Brand Relationships are HUMAN Relationships

“Love all, trust a few, do wrong to none.” –Shakespeare When was the last time someone broke your trust? When was the last time you broke someone else’s trust? I’m willing to bet it was a pretty big deal. Maybe your relationship recovered. Maybe it didn’t. Maybe...

Can’t Miss Brands: The 4 Most Influential Brands of 2013

Whether completely over-the-top, controversial or just plain marketing genius, we’ve seen a lot of brands creating a lot of buzz over the last year. Brand advertising now comes at us from every possible angle: online, on TV and in print. Because of that fact, if you...