Shining in the Spotlight
Branding Challenge Series In both life and business, it’s important to keep moving forward – fearlessly propelling yourself towards new people and new ideas, and never settling for stagnancy. After all, there’s no time like the present to get moving and continue...
3 Big Business Branding Questions – Answered!
Seeing as I’m in Dallas this week talking to wedding professionals at the Association of Wedding Professionals, I decided to poll a bunch of wedding industry professionals on a topic I’m hugely passionate about – that’s right, great branding! As with any field,...
Spooky, Scary, Noticed and Notorious (but still Branding)
In the spirit of fun and everything that comes with Halloween (or All Hallows’ Eve) next week, I’d like to talk about one of my favorite costumed characters – in relation to great branding, of course! Guess who? He has pointy teeth, perhaps spotted with blood… …and...
MORE Great Brand Slogans (from the past 100 years!)
A great slogan is often a huge driving force behind a great brand’s staying power. A memorable tagline that gets stuck in the minds of a target audience is exactly what sells those popular products and services, especially if they stand the test of time. The longer...
Steve Jobs & Apple, Inc.: Thank You For Changing My Life
This week, I’d like to take a moment to remember Co-Founder Steve Jobs, and to thank Steve Wozniak and everyone else at Apple, Inc. for sculpting my career and my life by envisioning and creating the technology to make computerized graphic design possible. Above photo...
Value Your Brand: Professional Photography
Last week, I had the very rewarding experience of speaking at the Speak Like A Pro Workshop in beautiful downtown Charleston. My session was called Secrets to Branding Yourself as an Expert Speaker. Giving out goodies at speaking engagements is a fun bonus, so I...