Marketing in Bloom: A Blooming Success Case Study
I recently had the opportunity to work with Ally Piper, owner of Marketing in Bloom , a marketing company with a unique approach: educating business owners on holistic, do-it-yourself, modern (and fun!) marketing techniques. Ally explains, “Marketing in Bloom shows...
Routine Maintenance—For Your Brand!
It is already the end of July and you know what that means…most of us only have three more months of productiveness before the new year is upon us. I know, it is sad but it is the truth. Like a lot of things in life, as your company matures, it needs regular check...
The Future of Print
At this year's 4th Annual Creative Freelancer Conference (CFC) & How Design Live Convention, held simultaneously in Chicago this year. Naturally, I found myself talking to everyone and anyone: attendees, speakers and vendors alike. After all, networking is key! I...
One Step = Instant Business Success
Do you know the ONE step to making your business an instant success? It is being a speaker. Speaking is simply the fastest way to make money and give yourself tons of exposure (and credibility, too). You want success? You MUST learn how to be a speaker. The...
Evoke Emotion, Add Music
Music is an easily overlooked, yet incredibly beneficial component of a successful brand, but just why is music so often overlooked? Essentially because music is so intrinsic to our existence as humans that we often don’t even consciously acknowledge how much it...
Specialize and Watch Your Target Choose You!
Have you ever heard the phrase, “A Jack of all trades is a master of none”? While a “Jack of all trades” used to be a compliment to all the Renaissance Man types who seemed to be able to do it all, in recent history the phrase has a new ending on it, the result...