It’s Spring: Watch Your Target Market(s) GROW with your Business

We’re already almost halfway through 2013. Can you believe it? I know I can’t. As spring turns to summer, everything is growing and in bloom. It’s this time of year that I like to be sure my business goals are in line for the rest of the year, and begin thinking about...

Think Mobile! Smartphone Apps to Help Small Biz

You’re a busy business owner. Hey, I can relate. You have money to manage, meetings and travel to schedule and trips to take, tasks to prioritize, emails to write, people to administer—and then there’s your family, your friends, and your personal life to squeeze in...

Break the Sound Barrier

In 1993, the average US consumer received between 2,000 and 3,000 marketing messages per day, consisting of TV, radio and print advertising in the form of billboards, magazine ads, direct mail, brochures and labels. Where do you think we’re at nowadays, especially in...

5 Hot Tips for Better Brand Recognition

You’re working on building your brand, as you know you should—but no matter what you do, you’re left feeling like your target audience isn’t connecting with your brand as well or as frequently as you’d like. Sound familiar? Hey, it’s a common feeling: that nagging in...

Spring Colors 2013: Soothing Neutrals & Energizing Brights

Fashion designers, artists, and other highly visual types are inspired by what they see in the world around them. So if they’re seeing a new color fashion trend in bloom this spring, get ready for more logos and graphics with these “in” seasonal colors. That’s right,...

The New Networking Hotspot: Airplanes

While speaking with a few of my business friends the other day, I was quite shocked to hear that most of them had never given much thought to the idea of networking while flying. So many missed opportunities! Sure, there’s always the fear of accidentally engaging The...