It’s pretty much common knowledge these days: having a business plan for your brand will help you not only set goals, but it’ll also help you reach your goals successfully. In fact, the MOST successful brands out there very likely have very detailed business plans....
2014 is YOUR year! This is the year you’re going to ramp up your brand and your business and really show the world your stuff. You’ve probably received a bunch of email offers for New Year business specials—but where do you even start? The next few weeks we’ll be...
By now, you should know what prankvertising is and why big brands use it to garner attention. Yes, it’s true that prankvertising really gets people’s attention. After all, if you were (unknowingly) part of a prank that involved a violent scene of two men fighting each...
Forget about April Fools’ Day. The days of anticipation, of knowing when the pranks were coming and where they were coming from, are long gone. Watching your back is no longer a suggestion; now, it’s a way of life. That is, if you want to get through the latest stream...
What’s one of the best places to showcase your brand, build audience trust and encourage positive interactions, making the conversion from potential customer to client? LinkedIn, of course! LinkedIn Company Pages* are quickly becoming a preferred and trusted medium...
Remember the good old days when things like Burger King’s Whoppers and bottles of Coca Cola were a special treat? I remember being as excited for the 4th of July fireworks as I was for Santa’s arrival each year. Just the thought of either one of those incredible...