The Japanese are very particular about the ritual surrounding the exchange of business cards. The business card (or meishi) is presented face up while bowing down, with both hands on either side of the card, showing respect. The recipient then bows down to accept...
I’m sure you’ve heard of all the popular social networking sites, like Facebook, LinkedIn and Twitter. I know it is hard to believe there are additional tools out there your company can use to reinforce your brand presence and connect with both your customers and your...
I’ve heard a lot of different opinions regarding “social media etiquette.” Let’s get real: historically, the Internet hasn’t exactly been the place for etiquette; however, today’s top social networking sites (like Facebook) can be beneficial for business and personal...
While I’m sure you’ve heard that looks aren’t everything, when it comes to your business, your personal appearance is a key component to the success of your brand. Just Seven Seconds “Whether at a networking event, a meeting or in the grocery store, people are forming...
You are your brand. Why? Because your energy level, stress level and overall well-being are evident to your existing clients and your target market. If your health suffers, your brand suffers – and thus, your business suffers. It’s a frustrating cycle we’ve all...
“With the repositioning of my firm these past three years, I’ve opened up a whole new world of opportunity and I have all sorts of directions I can take,” says marketing and design specialist, Luke Mysse. “But I’ve been lacking that focus I once enjoyed.”...